Neuro Selling

neuro selling banner - Neuro selling

In a nutshell​

Neuro selling is the art of precision, it is your sales force engaging their prospects with a clear, personalized and focused strategy that is aimed at positively influencing buying decisions from a neurological stand point.
Neuro selling is not just the edge that you need to make an incremental sales increase, it is rather an approach that will allow you to achieve breakthrough results that are sustainable.

How has the nature of the relationship between the buyer and the seller evolved over the past decades? You will find that the catalyst to that evolution is the availability and affordability of information via internet, peer reviews, thought leadership etc. Your customers know everything there is to know about you and your products before meeting your sales person. Therefore in order to make an impact and a difference your sales person have got to do 2 things:​

  1. Confirm and emphasise the benefits that your customer already knows.
  2. Facilitate the decision making process of the customer in order to take action.​

Workshop anatomy​

Duration: 3 days​

Methodology: Action Learning, Experiential Learning, Neuro assessment, Case Study, Roleplay, coaching.

No of Participants: 12 participants ​
Who should attend:​
Key Account executive, Relationship executives, Reps Carrying out complex selling, Product Managers, Sales Managers, Business to Business sales reps, Technical people who form part of sales teams, Account Managers, Territory Managers.

Topic Keywords​

The biology of building rapport, Attunement, empathic communication, Brian structure and chemistry, the biology of objection, Customer neuro profiling, sales impulse control, system 1 and system2 thinking, emotions and decision making.